5 Examples of Artificial Intelligence for the Print Industry

AI (or Artificial Intelligence) has the potential to open up lucrative new revenue streams for print businesses by improving the effectiveness of the end-to-end printing process, from print job creation through to continuous production and machine service optimizations. For most, producing personalized catalogs on digital presses … Read More

13-Point Check List For Choosing a Sheet-Fed Digital Press

If your goal is to capture more work from today’s print-embracing marketers, your current sheet-fed digital press might not be up to the quest. Brands and businesses want direct mail, invitations, packaging and other pieces that earn maximum impact for their marketing spend, and when … Read More

4 Signs You Need to Upgrade Your Print Technology

Original URL: https://www.xerox.com/en-us/digital-printing/insights/technology When you’re running a busy print shop, it’s easy to lose sight of the bigger picture. You’re so focused on getting work out the door, you don’t have time to ask yourself the big questions: How has the market changed? Am I … Read More

The Case for Triggered Direct Mail

Article By: Tyler Kairys (Senior Marketing Specialist  •  ComDoc, A Xerox Company) Direct mail is not dead. Wait, what? You’ve probably heard it from everybody, “what are you doing wasting time on direct mail!?” You’re probably being pushed towards a focus on digital content and guided to … Read More