The Case for Triggered Direct Mail

Article By: Tyler Kairys (Senior Marketing Specialist  •  ComDoc, A Xerox Company) Direct mail is not dead. Wait, what? You’ve probably heard it from everybody, “what are you doing wasting time on direct mail!?” You’re probably being pushed towards a focus on digital content and guided to … Read More

Fitch Group Targets 20 Percent Growth with Xerox Production

After serving Wall Street for 132 years and embracing digital printing after losing its facility in the Sept. 11, 2001 attacks, Fitch Group is reinventing itself yet again. The Manhattan-based printer recently acquired two Xerox Iridesse® Production Presses, giving it the high-quality color output and digital embellishment capabilities it … Read More